Jason Kottke twitted this video as "the craziest thing you'll ever see on the web". i'm not sure I agree (it depends on your definition of crazy), but I do think it's pretty amazing, and actually very cool if read through the prism of the performative context. It has elements of early classic 1970's performance work that focused on endurance and pain (Abramovic, Pane, Burden, Acconci, etc.), alongside a more contemporary dramaturgy we know from performance recent work, and the circus-like presentational strategy; And of course, we cannot look at it without at least a hint of orientalism. Anyway it's super entertaining. I especially like the Indian Paula Abdul and her reactions. Enjoy!